getlippy.com provides topical style, culture and relationships content for
18-24 year-olds. The site was launched in March 2004 and is owned by Handbag.com Limited (Handbag). In October 2006 Handbag.com Limited became part of the Hearst Digital Network, the digital publishing division of The National Magazine Company Limited (NatMag). getlippy.com is wholly owned by Handbag.com Limited whose Registered office is 72 Broadwick Street, London, W1F 9EP. Registered Company Number: 03819979.

In June 2006 getlippy.com achieved 353,121 unique users and 5,424,938 page impressions.